Branding and logo design from Typeface
Typeface is a brand-led creative agency. This means that the approach at Typeface aims to keep focus on the overall feel, message and tone of the client offering. Each piece of creative, whether it’s a logo, website or a brochure should feel on brand.
Typeface will take you through a creative process that combines classic techniques with digital perfection. Typeface involves clients in the creative process because it doesn’t have to be dressed up, it’s already exciting.
Branding beyond the screen
Vintners Lanes is an award-winning boutique bowling alley in Greenwich, developed around the character of its historic setting. Typeface created a hand-drawn identity influenced by traditional signwriting, canal boat lettering and Victorian advertising.
The brand extends throughout the venue, appearing across signage, menus, staff uniforms, screens, printed material and the Vintners Lanes website. Each application contributes to a consistent visual language, connecting the physical space with its public identity.
Read about Vintners Lanes on the Typeface design blog.
Image: Vintners Lanes, boutique bowling alley in Greenwich
Branding that gives a business its character
Good branding gives a business a clear and recognisable identity. It communicates purpose, values and position before a conversation has begun. Consistent use of colour, typography, imagery and language builds familiarity. Familiarity encourages recognition, and recognition supports trust.
Typeface develops brands as complete visual systems. Client conversations, research and creative exploration provide a framework for informed design decisions. The resulting identity is distinctive, coherent and practical, with the flexibility to work across websites, printed material, signage and campaigns.
With more than 20 years of design experience, Typeface understands how brands are developed, applied and maintained. The aim is to create a visual identity that feels appropriate from the outset and continues to serve the business as it grows.
From initial idea to established brand
Typeface develops considered brand identities with the structure and flexibility needed for practical use. Each project is built through research, conversation and a clear creative process, resulting in a brand that represents the business accurately and communicates with confidence.
Planning a new brand or reviewing an existing identity? Contact Typeface to discuss the project.
Speak to Typeface today.
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Typeface.
Creative Business.
Looking for a creative
partner for your buiness?
Contact Typeface today.
Call (+44) 0161 70 60 417
or email hello@typeface.agency
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